Are You Keeping Search Optimization Locked with the Wrong Keywords?

By Janette Speyer and Katrina McNeill  Keywords might seem basic, but many people still don't know what to do with them, let alone how to use them well. For a word that has “key” in it, it really can lock you out of some great opportunities if not used properly.  Avoid this pitfall by educating yourself on some common misuses of keywords in SEO. (more…)

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Putting Your Customer at Ease with Simple Tracking

Written By Janette Speyer We have been running our social media marketing agency for the better part of ten years and we have had to adapt to many changes. However, the one thing that NEVER changes is the customer’s concern for ROI and results. (more…)

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Preplanning Content for a Blog

By Janette Speyer and Katrina McNeill There are an estimated 31 million bloggers in the U.S., many of whom blog as a hobby, but many others are blogging for business. Every time someone reads your blog, you are given more and more opportunities to increase traffic to your website. The value in blogging is well known, but regularly publishing your blogs can be a challenge. How do we become prepared with content to feed to our audience on a regular basis? (more…)

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