Healthy Answers Online

Healthy Answers Online was an immediate success. It addresses a variety of health concerns and offers alternatives to traditional medical advice. It's strong positive branding, coupled with inviting audio, engaging copy and membership offers has new members flocking to it. This informational site invites future members through an adjoining branded membership site with attractive benefits such as free conference calls, newsletters, Ask Dr Vicky, and ability to purchase health supplements. This is an excellent example of how a direct response website coupled with membership site works in unison to capture visitors and turn them into buyers/members.