Online Shopping

It’s in The Bag: The Future of Shopping

By Janette Speyer and Katrina McNeill There are many trends making it more and more challenging to sell and making bargains easier and easier to find. The competition is really heating up and it’s going to change shopping both online and off. What do you need to do to keep up with your competition? For the online seller: Our online shopping giants are Amazon and EBay. Consumers already trust them, they are extremely convenient and have a strong database of reviews that would be impossible...

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Online Customer Service Matters

      By Janette Speyer and Katrina McNeill Are you acting as your own worst enemy and chasing away customers without even realizing it? A recent study found that of those surveyed, 82% had stopped doing business with a company because of poor customer experience. Maybe you had no idea that your stagnant Facebook page sitting there collecting dust could be upsetting your fans! A recent Mashable survey found that almost 60% of people worldwide stating that they expect brand...

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How Critical is Mobile Website Optimization?

          By Janette Speyer and Katrina McNeill, Web Success Team Mobile shopping doubled over the 2011 holiday season and with the 2012 holiday season fast approaching, if you aren’t on board, you are going to be left behind. Nearly 50% of smartphone owners use (or plan to use) their phones for mobile shopping (ABI Research). Online shopping’s popularity among smartphone users is due in part to those just hunting for a deal online, but also due to the cou...

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Pushing the Limit on Facebook Marketing?

    By Bob Speyer and Ilana Youngheim, Web Success Team Snoop Dogg has rolled out a new service to his fans on his Facebook page and he’s making some bucks too. The rapper launched his  MarketPage on Facebook last Friday, MarketPage is a new program that allows retailers to access their fan base and sell products. The Snooper Market as they are calling it is selling items with the stars name and likeness on it. He is the first to be doing this. (more…)

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