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2015… The Year Digital Marketing Comes of Age

The one thing constant and predictable about Digital Marketing is that change is inevitable. We have learned that we just can’t bottle it, replicate it or formulate it! However, we can look at trends and make informed predictions – not educated guesses. Your 2014 marketing template will need some serious overhaul as you plan for a robust 2015. When developing your marketing strategy and plan your budget spend, it’s wise to consider the following key predictions about the direction of di...

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Face-to-Face Business in a Virtual World

Written By Katrina McNeill and Janette Speyer — In our virtual world, “face-to-face” no longer means in-person meetings. There is a lot of value in putting a face to a voice, as it brings a personal connection which is thought to help build trust. So what virtual alternatives are savvy businessmen and women using in this digital age? Vsnap – The New Communication Messaging Vsnap or YouTube both give you the ability to send a personalized video message. A personal connection is inval...

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