Posts by JanetteSpeyer

Live Streamers Are the New Brand Influencers!

Want to get your brand in front of a new audience? Podcasters, Webcasters and Live Streamers are your answer! They are the 2018 influencers. There is so much noise all over the Internet and brands are struggling to stand out above the crowded space. Part of my job is to look for alternative sources to offer my clients. I have been tracking a few web shows for quite some time now. These newcomers have grassroots shows with audiences that love to watch them and are growing in viewers. In the...

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How to Leverage Flipboard Magazines to Generate Leads

Have you tried a Flipboard magazine to generate leads? As a business owner, you probably have a collection of leads that you will get to “sometime.” You also have active social media profiles and belong to many professional groups. Yet, you can’t make that transition from a lead to a conversion. Why? You are running a business and there is only so much you can do in a 24-hour day. You have other priorities like getting the work done or fulfilling your orders. Forget hiring someone, no bu...

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Putting Out the Fire: Why You Need a Reputation Policy in Place.

How it happened and Why it's important to have a reputation policy. Our client was getting ugly complaints from all over social media. Not from a troll per se, but from an influencer who only wanted “certain” people to partake in her product giveaway on behalf of our client. That being said, our agency works diligently at building a solid online presence for our clients. We were proud of the traction and the visibility this brand was getting. Suddenly, we got an urgent phone call. We...

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Nurture Your Business, Nurture Your Success!

My business is my baby! Like many of us do with our children, it was in serious need of an education. That Said…Where Do I Begin? I was not quite sold on the idea of a business coach or a mentor. I believed that hard work would make me successful. YES, and NO! Ok, I admit it, I needed some help. I had no idea what that help looked like until…. The first time I saw Lisa Nichols, she was dancing with my daughter on her social media profile!!! Now she caught my interest, so I Goog...

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Flipboard’s Update Is a Real Game Changer.

Last week Flipboard launched a very important update. One that will make you think twice about the app. It’s a self-service program that helps publishers be discovered on the platform. If you are looking to get more visitors to your website, now is the time to get on Flipboard and submit your RSS feed! Along with this update, they also rolled out the Reader Enhanced Display (RED Bolt) for mobile-optimized pages. A little lightning symbol will appear next to articles on Flipboard. This wi...

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