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Content Marketing, Marketing, Mobile Marketing, Realtionship Marketing, Website Development 
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By Sloan McKinney & Janette Speyer –– For all of the possibilities to explore in the world of web design, 2014 can be a difficult time for smaller businesses. Many find themselves in a state of flux, stuck between a full-fledged requirement to build their business through the Internet, or continuing with the traditional business model. The cost of designing an appealing website is more often a major determining factor for businesse...
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by Janette Speyer, Web Success Team –– The short answer… for CREDIBILITY! Accountants have a certification; lawyers have the bar and professors have a PhD; so why can’t we get a certification for online marketing? The Myth: There are many “gurus” and “experts” in the online marketing business today. It seems like anybody can do social media marketing. All you need to do is be a millennial or grow up with technology or kno...
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WebSuccessTeam
Facebook, Facebook Fan Page, Facebook Marketing, Social Media Marketing, Web Success
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By Bob and Janette Speyer, Web Success Team -- How important is a Facebook “like”, really? As social media marketing becomes more mainstream brands still put a very high value on “likes” and “follows” as a measure of an agency’s performance. But is this a benchmark for a campaign’s success? Therein lies the question. Take for example a branded page with 3,000 likes that has almost all its followers engaging in conversations,...
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WebSuccessTeam
Blogs, Online Marketing, Pinterest, Social Engagement, Social Media, Viral Traffic
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By Christina Hamlett –– According to Worldometers statistics, an average of 2 million blog posts are being penned per day. Within that same timeframe, over 114 billion emails are zipping around cyberspace. How many of them, do you think, are sharing what you’ve just blogged about? It doesn’t take a rocket scientist – or a mathematician – to see that you’ve got some heavy competition, especially if you want your word-smithing...
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By Bob Speyer, Web Success Team –– It’s always fun to make New Year’s Resolutions and Predictions of hot trends for 2014. Some things are easier to predict like earthquakes, the weather and even global warming – others topics are not so “predictable” like human behavior and the stock market! All kidding aside, it’s my turn to chime in to what to look forward to in the coming new year. Social Media – from fringe to mainstre...
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Best Wishes for Peace and Joy this Holiday Season and a New Year of Health, Happiness and Prosperity. From The Web Success Team
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