Social Marketing

Simple Tricks to Get Flipboard Traffic to Your Website

Everyone can use more website traffic! I am often asked about Flipboard traffic these days. The number one question is “How do I get traffic from Flipboard to my website?” In the past 5 years, I’ve been doing some experimenting and discovery and I’m finding that Flipboard is a powerhouse when it comes to sending traffic to your website. Both B2B and B2C companies can benefit. In this article, I’d like to share a few simple tricks to send the referral traffic from Flipboard...

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Flipboard’s Update Is a Real Game Changer.

Last week Flipboard launched a very important update. One that will make you think twice about the app. It’s a self-service program that helps publishers be discovered on the platform. If you are looking to get more visitors to your website, now is the time to get on Flipboard and submit your RSS feed! Along with this update, they also rolled out the Reader Enhanced Display (RED Bolt) for mobile-optimized pages. A little lightning symbol will appear next to articles on Flipboard. This wi...

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Flipboard Magazine Tips to Build Brand Awareness & Drive Sales!

Note: As many of you already know, I am an avid Flipboard fan. I believe the app can revolutionize the way we sell and view brands online. Still, many people have not yet heard of a Flipboard Magazine!!! In the next few articles, I will show you how I use this powerful app for all aspects of your business. Our company adopted the app in 2014 and has been using it to market our client’s products and services. For those of you getting started, you can find a tour of the app in this magazine:...

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Traditional and Digital Marketing — the “Social” Divide

I had the pleasure of participating in a Blab chat (#socialchat) with top media influencers Andreea Cojocariu, Alan K’Nect and Michelle Stinson Ross. We discussed the “Marketing of Now: Traditional and Digital Marketing." Social has been around for the better part of 10 years now. But are we any closer to integrating traditional and digital marketing for seamless results? In my opinion there still is a gap between traditional and digital marketing with one of the main reasons being fin...

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