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The Perfect Tweet with Real-Time Scheduling

25

Mar 2014


Social Media, Twitter, Twitter Marketing
1 comment

The Perfect Tweet with Real-Time Scheduling

By Camille McClane --  Twitter has helped bridge the gap between companies and consumers by providing a mode of communication that is both up-to-date and immediate. The platform seems over-crowded with content, so how do you capture your desired reader’s attention with the right tweet at the right moment? Here are some tips: The Right Time Just because there are millions of users on twitter, doesn’t mean that they’re all focused on you. You need to know when your target audience is even...

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Facebook’s New Face Lift

12

Mar 2014


Branding, Business, Facebook, Facebook Fan Page, Facebook Marketing, Social Marketing, Social Media, Social Media Marketing
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Facebook’s New Face Lift

By Janette Speyer, Web Success Team –– Did you see the Facebook updated look yet? Yep, it’s happened again they now have a new look that will probably affect your branded pages. The app is striving to make things easier for users and businesses. In the platform’s pursuit of user friendly and ease are we actually benefiting from this change? Here are a few thoughts… I do like the new design. It’s clean and sharp and pleasing to the eyes and it seems more organized. Access t...

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Social Media Versus Social Responsibility

06

Mar 2014


Social Media, Social Responsibility
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Social Media Versus Social Responsibility

By Bob Speyer, Web Success Team ––  Facebook and Instagram have just announced that it is tightening its policy to make it more difficult for people (particularly to minors) to illegally sell or trade guns on Facebook and Instagram. By blocking minors from seeing posts about gun sales and trades, they are taking a bold step into the realm of social responsibility. Whether you are for or against gun control, begs the question. The issue at heart is how far should social platforms like ...

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Expo West – A Social Media Feeding Frenzy

28

Feb 2014


Branding, Business, Conferences, Social Media, Social Media Marketing
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Expo West – A Social Media Feeding Frenzy

By Bob Speyer -- Social Media Marketing and PR could well be the main ingredient at Expo West as exhibitors jockey for the hearts and minds of attendees as well as keeping everybody connected. Creating pre-show buzz, during the three days of Expo and of course the all important follow-up posts show could well determine how much exposure you can get for your brand. Natural Products Expo West continues to be the leading trade show in the natural, organic and healthy products industry, attr...

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