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By Justin Delos Reyes - Web Success Team Is your company’s website up to par with the standards of today’s social media savvy audience? Here are three tips to make your website a social media hot spot. (more…)
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By Justin Delos Reyes - Web Success Team Who do you want to be the voice of your Twitter account? Do you want to speak with one voice as a corporate account? Or do you prefer individual employees to represent your company? These are questions every marketing manager must consider prior to registering his or her company on Twitter. Each option has its benefits and drawbacks from a strategic standpoint. Today we’ll discuss both corporate Twitter accounts and individual Twitter ac...
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By Justin Delos Reyes - Web Success Team Businesses are recognizing the value of social media but are still timid about the most productive ways to utilize it. Some of their hesitation or fears bring to mind questions like, “Is it worth my time?,” “How am I going to manage everything?,” “Will my company look foolish?,” and “Is it a good allocation of resources?” (more…)
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By Alyse Speyer – Web Success Team Contributor Last week I shared 12 amazing social media statistics that indicated how large certain networks are as well as how social media has changed the way we market to consumers and manage our reputation. Marketers must take control over their company’s reputation and start using social media to more effective and efficient levels. (more…)
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By Alyse Speyer – Web Success Team Contributor Think about it. Would Steve Jobs have gotten to where he is today if his company didn’t solve problems, if his product presentations were awful? There’s a reason why people wait for MacWorld each year. Jobs not only has good products and great investor presentations, but he creates buzz and excitement about his products. How? He solves problems and presents the solutions in an exciting and interesting light. Ok, so how can small b...
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