Social Media

Refining Your Sales Pitch with A Flipboard Magazine!

As I was going over a monthly report with a client, I suggested that they take a closer look at the hot new app: Flipboard. “I only have one question for you?” he said. “How can I use this “Flipboard Magazine” to sell my products and services?” The short answer is Flipboard is so versatile, you can even use it to fix the kitchen sink! The long answer… it’s a powerful selling tool. Surprisingly, many of my clients feel more comfortable with traditional media. Even with all...

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And… You Suddenly Became a SUPERSTAR. What Next!

You had no expectations. You just started your business. You were hoping it would take off. But, not so suddenly! So now what? As a start up, you have so many other things to worry about. Getting investors, managing day-to-day operations, dealing with production and management issues. Then there is marketing… and now social media has made you a Superstar before you had time to blink. With all that you have to do just to get through the day how on earth are you going to manage t...

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How I Organically Built My Instagram Profile

One of the fascinating things about social media is the “If You Build It, They Will Come” concept. Technically speaking, this is supposed to be a fail proof method, right? Well, it is not so easy. Getting followers that are relevant and interested in your product is an art. A planned strategy is required to get the best results. How Did I Do this? I started by creating a profile on Instagram in 2011 and I added lots of varied content to see what garnered interest and by whom. Once the ...

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How to Turn Your Facebook Page into a Sales Hub

Facebook Pages have morphed from a purely social platform into a powerful sales and marketing hub for brands to promote their products to captive targeted consumers. Best yet, small to medium sized businesses and entrepreneurs can run an affordable storefront from their branded pages. It’s no longer about posting content on your page and hoping you can get the engagement and traffic to your website to sell your products. Today, with a robust advertising program and low budgeting, Facebook ...

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