Flipboard Marketing

Build Your Brand for 2021

This has been quite a year! The good news – it’s almost over!As we expect more closures for the holidays, it's time to consider how to keep your brand in front of your consumers.Are wondering how to address your audience during this holiday season? Here are a few suggestions to make the best of everything.Add that Human Touch:To give your brand a human touch, associate your products and services to a relatable experience. Tap into a lifestyle and a culture. Do this by creating an environment...

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Let’s Talk About Something Different – Flipboard ROI

Let’s face it - we all need to market our businesses and to stand out from the noise. Everywhere you turn there is saturation and overload. How on earth are you going to be seen? It’s time to explore Flipboard’s ROI. Try something different, try Flipboard! Flipboard is a digital magazine that emulates a traditional publication. The app curates from the web and organizes articles by topics. It offers a pleasant easy reading experience. With 145 million highly engaged readers, it’s...

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How to Leverage Flipboard Magazines to Generate Leads

By Janette Speyer – Have you tried a Flipboard magazine to generate leads? As a business owner, you probably have a collection of leads that you will get to “sometime.” You also have active social media profiles and belong to many professional groups. Yet, you can’t make that transition from a lead to a conversion. Why? You are running a business and there is only so much you can do in a 24-hour day. You have other priorities like getting the work done or fulfilling your orders. For...

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Flipboard’s Update Is a Real Game Changer.

Last week Flipboard launched a very important update. One that will make you think twice about the app. It’s a self-service program that helps publishers be discovered on the platform. If you are looking to get more visitors to your website, now is the time to get on Flipboard and submit your RSS feed! Along with this update, they also rolled out the Reader Enhanced Display (RED Bolt) for mobile-optimized pages. A little lightning symbol will appear next to articles on Flipboard. This wi...

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Finding the Right Content for Your Flipboard Magazines

It is amazing what Flipboard magazines can do for your business. This untapped resource has undiscovered potential. Hence the launching of #FlipBizChat to share ideas and concepts for future users looking for new branding and marketing solutions. In my last Twitter Chat session with Tawanna Browne Smith we discussed creating content for a Flipboard Magazine. As marketers, we are forever looking for new ways to promote our content. Here is a recap of the questions and some of your answers:...

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