Article Marketing

Flipboard Advertising – The BEST Kept Secret!

It's hard to get your message across with traditional social platforms because they are saturated with ads and noise. With all that's going on, you can't expect your viewers to spend any time at all on your ads. I run a social marketing and PR agency and my clients turn to me for out-of-the-box solutions to get the most out of their ad budgets. A year ago, I made the decision to move them to Flipboard ads to break through the social clutter. But before I give you my reasons for using Flipb...

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What Is Content Curation & How it Can Help Market Your Brand

Content curation is the selection of information that's targeted to a specific target audience. There are many resources to find content: articles, blog posts, videos, and photos. Done correctly, it plays an important role in helping your brand succeed. It's particularly effective when sharing relevant information with your social network.   We are forever inundated with advertisements, articles, and other noise on the web. When you curate content, you are filtering out irrelevant informat...

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Flipboard’s Update Is a Real Game Changer.

Last week Flipboard launched a very important update. One that will make you think twice about the app. It’s a self-service program that helps publishers be discovered on the platform. If you are looking to get more visitors to your website, now is the time to get on Flipboard and submit your RSS feed! Along with this update, they also rolled out the Reader Enhanced Display (RED Bolt) for mobile-optimized pages. A little lightning symbol will appear next to articles on Flipboard. This wi...

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Welcome to #FlipBizChat

Do you love Flipboard? We do! Tawanna Browne Smith and I have teamed up to bring you #FlipBizChat — a fun and informative get-together on Twitter to explore creative ways to use this powerful app for your business and for your clients. There is an overwhelming amount of information on the Internet! Flipboard can organize your information, power up your business to reach more consumers, increase brand awareness and drive sales to their online channels! Let's build a community of ...

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An Effective Use of Flipboard – Using the App as a Blog

By Janette Speyer – Have you used Flipboard for blogging? Are you an influencer? Then, this article is for you. As many of you already know, I have been using this app for quite some time. — Mostly for curating articles and for branding client products. I am perpetually looking for new ways to make marketing more interesting.  So, I am trying the app as a blogging tool. I must clarify one thing first. Flipboard is not designed as WordPress or Medium application. It is more of a cur...

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