Online Shopping

Build Your Brand for 2021

This has been quite a year! The good news – it’s almost over!As we expect more closures for the holidays, it's time to consider how to keep your brand in front of your consumers.Are wondering how to address your audience during this holiday season? Here are a few suggestions to make the best of everything.Add that Human Touch:To give your brand a human touch, associate your products and services to a relatable experience. Tap into a lifestyle and a culture. Do this by creating an environment...

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Facts About Grey Thursday Black Friday and Cyber Monday!

By Janette Speyer, Web Success Team –  Thanksgiving signifies a time of year where people gather with their families and reflect upon what they’re thankful for. It’s also fast becoming a major shopping weekend with Black Friday, Cyber Monday and the introduction of Grey Thursday. Today I will share some interesting facts about the weekend shopping rush and how it all got started. Grey Thursday The controversial “Grey Thursday” takes place on Thanksgiving and was introduced in 201...

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The Latest Sensation for Shopping Addicts – Shopkick That Shopping Habit!

        By Janette Speyer and Katrina McNeill Long established but recently made more usable, national retailers have been using Shopkick to drive foot traffic and incentivize spending since 2010. In 2011, Shopkick added a local arm which gave small and medium-size businesses the ability to get in on the action and capitalize on the buzz of this location-based shopping platform. But what is it exactly that makes consumers flock to Shopkick? (more…)

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