Event Marketing

Welcome to #FlipBizChat

Do you love Flipboard? We do! Tawanna Browne Smith and I have teamed up to bring you #FlipBizChat — a fun and informative get-together on Twitter to explore creative ways to use this powerful app for your business and for your clients. There is an overwhelming amount of information on the Internet! Flipboard can organize your information, power up your business to reach more consumers, increase brand awareness and drive sales to their online channels! Let's build a community of ...

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Tweeting from the Trenches: Use Twitter to Give Your Event that Buzz

By Janette Speyer, Web Success Team –  Are you planning to host an event to promote your services? In today’s digital environment, a solid percentage of almost any audience will be a Twitter user. Our job as an agency is to create conversations and engagement for our brands with the objective of garnering an interest for guest and attendees. In this post I will share some of the techniques we use to “buzz up” your event.   2-Weeks Prior to the Event – Setting the Stage This is t...

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Eating our way through Natural Products ExpoWest 2013

  WOW! What a trade show. Amazing products, great energy (drinks) and too much health all in one place. It was a marathon 3-day-fest, but if you wilted, you got an instant pick-me-up. The Natural Products ExpoWest in Anaheim was a smashing success with over 70,000 attendees and several thousand exhibitors on three floors with products ranging from power bars, health drinks, green cleaning products, beauty aids and food – chopped, fried, baked, juiced – vegan, vegetarian and carniv...

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Google Disavow & Other Inside Information at Pubcon

    By Janette Speyer and Katrina McNeill   The exhibition hall opens today at Pubcon and Web Success Team will be in attendance for their fifth year at this leading expo in search and social media. In attendance will be many of the leaders in digital marketing who will be sharing their latest insights (and some announcements) and you can bet there will be a lot of networking. (more…)

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Integrating Your Digital with Traditional Marketing in 2013

    By Alison Brown and Katrina McNeill, Web Success Team   A few weeks ago we discussed the online marketing trends for 2013; now we are going to bring offline marketing into the mix. Let’s analyze trends, identify areas where your marketing strategy can be improved upon, and integrate your offline marketing to make sure that next year’s plan is even better than the last. (more…)

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