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How to Maximize Twitter for Brand Marketing at Trade Shows

Twitter is a powerful tool for trade shows! Unfortunately, many marketing opportunities are missed. Now is trade show season for most of my clients. During this time, Twitter is my platform of choice for all conference communications. I take advantage of the feed hashtag to follow show related information and updates. As a small businesswoman, I know trade show marketing can be overwhelming for brands. And for starters, there are many pre...

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12 Inspiring Quotes from Top Social Media Marketers

As social media marketers, we always take pride in the creation of good content to better communicate with our audience. Personally, I am always looking for inspiration to complete many of my daily tasks. The overwhelming amount of content that has to be created to push out to our followers or our client followers never ceases to amaze me. Every day, I take a little time out and look for wisdom among my peers and experts in the field. Social m...

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Freedom of Expression Should NOT Get You killed!

By, Janette Speyer I am not a journalist. I run a business and subsequently with a weekly blog. I usually stay away from controversial topics. But today, tomorrow and always “I am Charlie!” In the wake of the attack on the French weekly magazine Charlie Hebdo, I felt compelled to write this post. I just recently returned from Paris, “the city of lights”, a couple of weeks ago and was stunned to read about the murders. The very es...

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2015… The Year Digital Marketing Comes of Age

The one thing constant and predictable about Digital Marketing is that change is inevitable. We have learned that we just can’t bottle it, replicate it or formulate it! However, we can look at trends and make informed predictions – not educated guesses. Your 2014 marketing template will need some serious overhaul as you plan for a robust 2015. When developing your marketing strategy and plan your budget spend, it’s wise to consider the f...

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Happy New Year 2015

Genuine success comes only to those who are ready for it. So never step back and always have courage to accept new challenges. Web Success Team and Hot Ice Media wish you a very happy and prosperous new year 2015.

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