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How to Overcome the Social Media Time Crunch Syndrome

By Bob Speyer, Web Success Team –   Ever think or say, "Too much to do and not enough time to do it." I often hear my clients commenting about time spent on social media marketing and catching up to the ever-changing technology. It’s the proverbial Hamster Wheel Syndrome when it comes to implementing new online marketing strategies for their business. The general consensus is that they simply have no more time to get the job done. This...

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Facebook Personalities: Whom Are You Marketing to?

Janette Speyer, Web Success Team Do you spend a lot of time on Facebook? Do you post often? When I log-in to Facebook, often times I roll my eyes at some of the posts and enjoy some of the others. I have been using this social platform for the better part of seven years and counting. I have seen many changes and friended many people from different countries and all walks of life. In my line of business I have to take it a step further and a...

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Do Your SEO Housekeeping in Time for the Holiday Season

Janette Speyer, Web Success Team With more people looking to the Internet for their holiday purchases, the first thing that comes to mind is to get that website’s SEO cleaned up and optimized for search. Why? Because you can’t expect users to buy from you, if they can’t find you! Don’t fall into the abyss of the failed and forgotten websites, and start early. It’s the end of September and the holidays are just around the corner....

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Identifying Authority Bloggers that Will Generate Links and Traffic to Your Website

By Janette Speyer, Web Success Team –  Beyond offsite promotions, one of the greatest benefits a quality blogger can offer is links to your website to increase your SEO value. This will result in more traffic, higher search rankings, more visibility, and increased sales opportunities. Brands are starting to find more and more value in blogs and bloggers. Many are embarking on cross promotions with giveaways, gift guides and brand ambassa...

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“Miss” America – Tweeting the Good and the Controversial

By Bob Speyer, Web Success Team – In this Age of Enlightenment where thoughts and images flow instantly around the globe and through our consciousness in 140 characters or less, something is amiss. Miss America has had its share of controversy – from married, not single and feminist agendas to swimsuit contest or not – Twitter has added a digital layer to this most hallowed institution. As we all know Twitter and tweets can be very c...

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