Facebook

Facebook Personalities: Whom Are You Marketing to?

Janette Speyer, Web Success Team Do you spend a lot of time on Facebook? Do you post often? When I log-in to Facebook, often times I roll my eyes at some of the posts and enjoy some of the others. I have been using this social platform for the better part of seven years and counting. I have seen many changes and friended many people from different countries and all walks of life. In my line of business I have to take it a step further and ask myself; who are these people and what are they ...

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The Dos and Dont’s of #Hashtag Marketing

By Janette Speyer and Katrina McNeill Now that Facebook is considering using #hashtags for the new platform, I thought it necessary to write a blog about the good use of hashtags in your marketing campaigns. In today’s social media world, hashtags are a powerful marketing tool. For those new to these little social utensils, here is an education on how you can use them: The Do’s – Use Hashtags For trade shows and conferences To find conversations on Twitter and Instagram To j...

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Putting Your Customer at Ease with Simple Tracking

Written By Janette Speyer We have been running our social media marketing agency for the better part of ten years and we have had to adapt to many changes. However, the one thing that NEVER changes is the customer’s concern for ROI and results. (more…)

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Preplanning Content for a Blog

By Janette Speyer and Katrina McNeill There are an estimated 31 million bloggers in the U.S., many of whom blog as a hobby, but many others are blogging for business. Every time someone reads your blog, you are given more and more opportunities to increase traffic to your website. The value in blogging is well known, but regularly publishing your blogs can be a challenge. How do we become prepared with content to feed to our audience on a regular basis? (more…)

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