Geo-Social Media

YES! Your Brand Should Be on Snapchat! Here’s Why

Why would you even consider putting your time and effort into an app like Snapchat that You don’t get it, You feel it’s a kid’s thing, You think it only lasts a few seconds and then it’s gone forever? Snapchat is a real stickling point for most businesses, especially if you are spending big money to get your brands viewed. We are wired to think that our message is evergreen on other advertising mediums. In traditional media, you post information that will propagate the bran...

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Keeping Up with the Kardashians’ Personal Branding

  By Janette Speyer and Alison Brown, Web Success Team What is a Kardashian? Where did the brand come from? The most popular Twitter searches for the Calabasas, California area are believe it or not: "where do the kardashians live" and "dash". The Kardashian brand, however, has not always been a multi-million dollar enterprise. The family used to be fairly ordinary, other than the father, Robert Kardashian, who was an attorney for OJ Simpson. It wasn’t until several years ago, when...

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Reach More Customers through Mobile Apps

By Justin Delos Reyes, Web Success Team Mobile device usage is soaring at an incredible rate and so is the popularity of mobile applications. Your business can benefit from selling or offering a mobile app - no matter what industry you are in. But while the need for application development is real from a mobile marketing standpoint, the success rate of mobile apps is relatively small - especially for brands.     (more…)

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Capitalizing on Geo-Social Media and Location-Based Services

  By Justin Delos Reyes, Web Success Team Geo-Social Media has become the “it” thing to do on wireless devices. Geo-Social Media includes Location-Based Services like Facebook Places where users check-in at businesses or other places of interests to notify their friends about where they are and what they are doing. Geo-Social Media applications offer users a convenient way to broadcast their location, and it gives brands an opportunity to build customer loyalty. Research shows ...

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