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By Bob Speyer, Web Success Team Necessity is the mother of all invention. Why use a website, eBay or a storefront when you can use Instagram to sell your products. In Kuwait, Instagram is how business is done. It’s fast, efficient and effective – for their marketplace. I came across an article by Cory Chapman who wrote about the use of Instagram in Kuwait. I thought I would share some of my own observations: Instagram is a bo...
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Branding, Content Marketing, Digital Marketing, Engagement Marketing, Social Engagement, Social Media Marketing, Twitter Marketing 
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By Bob Speyer and Janette Speyer, Web Success Team - Social Media is the “great communicator” for brands trying to reach out to their consumer base. What they often overlook is using the social media platforms to effectively target and promote their etailers and retailers. This cross-platform promotion can reap significant benefits for both the etailers and retailers that carry your brand. It helps brands communicate with their partners...
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WebSuccessTeam
Branding, Customer Relations, Digital Marketing, Engagement Marketing, Google Products, Integrated Marketing, Mobile Apps, Social Engagement, Web Success
0 comments By Bob Speyer, Web Success Team - “Time stops for no man” and neither does technology. For those “old” enough, remember the pre-Apple era of black and white TV giving way to color TV! What a revelation. Then we had analog to digital and pixels entered into our vocabulary. Next on the march of technology was cordless phones to smart phones to iPads – Oh My! Now we are entering the Twilight Zone of imagination morphing from virtual rea...
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WebSuccessTeam
Content Marketing, Customer Relations, Digital Marketing, Engagement Marketing, Marketing, Online Marketing, Social Engagement, Social Media Marketing, Twitter Marketing, Web Success
0 comments By Bob and Janette Speyer, Web Success Team - Let’s face it, we are all social creatures, always have been, always will be. We continually find new ways to communicate, express ourselves and just be heard! Sometimes we put foot in mouth, other times we wax poetic. We are full of contradictions and at times just full of ourselves. But I imagine the worst of it is being plain dull. Schmoozing is an art form, be it in person or in the digit...
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WebSuccessTeam
Blogs, Branding, Content Marketing, Engagement Marketing, Integrated Marketing, Marketing, Online Marketing, Social Media Marketing
1 comment By Bob Speyer, Web Success Team – “Pay to Play”, “You Get What You Pay For”, “Quid Pro Quo”, Nothing in Life Is Free”. I could go on and on with these classic truisms, but the bottom line in social marketing is the price of FREE is going up. We’ve seen it with Facebook and Twitter not far behind in wanting to amortize their platform. Mom Bloggers Are a Force to Be Appreciated. They’ve toiled to build up significant rea...
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WebSuccessTeam
Article Marketing, Blogs, Business, Content, Engagement Marketing, Social Media, Social Media Marketing, Twitter, Twitter Marketing
1 comment By Bob and Janette Speyer, Web Success Team – How would you characterize breaking news? I would define it in 140 characters (or less)! Yep, Twitter is PR’s tip of the spear. I once found out about an earthquake rolling my way in Los Angeles on Twitter before my building started shaking. Seems that it’s faster than Mother Nature, herself! In today’s social media era of instant gratification, breaking news is no longer the domain ...
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