By Janette Leon-Speyer and Alison Brown, Web Success Team Since social media is supposed to mirror interactions that could normally take place in “real life,” it’s important to uphold proper social media etiquette. By maintaining an appropriate “netiquette,” you can actually help your company preserve its online image by showing others that your brand is respectful, personable, and professional. By following just a few simple rules, you can avoid disastrous sit...
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12
Apr 2012
How to Manage Your Online Reputation through Social Media
By Janette Leon-Speyer and Alison Brown, Web Success Team Social media interactions can provide your company with a lot of positive reinforcement that can benefit your brand. But along with the good messages, you can get negative feedback as well— it’s just the nature of business. Responding to negative comments on social media platforms can be challenging since they are public forums and the outcomes can be harder to control. But by following just a few key principles...
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