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Build Your Business Using Flipboard Magazines

05

May 2017


Branding, Business, Content, Digital Marketing, Flipboard, Flipboard Magazines, Flipboard Marketing, Marketing, Mobile Marketing, Online Business, Personal Branding, Small Business, Social Media
2 comments

Build Your Business Using Flipboard Magazines

There are use many applications for businesses out there. This can be overwhelming! Where do you begin to sort through the chaos? When you run a business, days are long and time is non-existent. But, if you had to focus on that one single thing that will drive your business what would it be? SALES!!!! Yes, I know this is obvious, but that simple little word has many components. How do you put all those elements into one convincing presentation? One that will close that deal? In our PR an...

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YES! Your Brand Should Be on Snapchat! Here’s Why

07

Feb 2017


Branding, Business, Communication, Content Marketing, Geo-Social Media, Influencer Marketing, Marketing, Mobile Marketing, Snapchat Marketing, Social Media Marketing, Social Sales
0 comments

YES! Your Brand Should Be on Snapchat! Here’s Why

Why would you even consider putting your time and effort into an app like Snapchat that You don’t get it, You feel it’s a kid’s thing, You think it only lasts a few seconds and then it’s gone forever? Snapchat is a real stickling point for most businesses, especially if you are spending big money to get your brands viewed. We are wired to think that our message is evergreen on other advertising mediums. In traditional media, you post information that will propagate the bran...

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Conversations with Chatbots

06

Jan 2017


Artificial Intelligence, Augmented Reality, Business, Communication, Customer Relations, Digital Marketing, Engagement Marketing, Internet, IoT, Lead Generation, Mobile Apps, Mobile Marketing, Mobile Shopping, Relationship Marketing
3 comments

Conversations with Chatbots

Why would I spend my time talking to a robot? As a marketer, I am always looking for ways to ease my daily tasks. In the midst of researching a project, I stumbled on a little Chatbot called Growthbot. He introduced himself as a friendly marketing bot willing to answer my marketing questions. I promptly installed him on my Slack channel and put him to work. Before I begin, let me tell you what Chatbots are. Chatbots are artificial intelligence computer programs used via a mobile ...

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Why Should Influencers Promote Your Brand?

08

Dec 2016


Content Marketing, Influencer Marketing, Marketing, Offline Marketing, Online Marketing
4 comments

Why Should Influencers Promote Your Brand?

Influencers are fast becoming the “it girls and boys” of advertising agencies everywhere. In today’s market, the first thing a brand wants to know is which top influencers can make products and services go viral. It's every brand’s dream to have loyal followers that recommend, share and post for the love of the brand and not for payment. So how can you achieve this? Being both an agency and an influencer gives me a good view from both sides of the fence. Here’s an inside lo...

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How we use Instagram and Snapchat in our Marketing Strategy ​

08

Nov 2016


Advertising, Branding, Business, Content Marketing, Instagram Ads, Instagram Marketing, Mobile Marketing, Online Marketing, Social Media, Social Media Advertising, Social Media Marketing
0 comments

How we use Instagram and Snapchat in our Marketing Strategy ​

I just came across this article on eMarketer. Instagram ‘Hugely Effective’ for Ben & Jerry’s. It compelled me to share our experiences. Instagram Most of our clients are B2C, so this app was an ideal fit. Instagram is visual, appealing and simple. We have been advertising on Instagram for the better part of a year. We have found that the app gets us far more exposure than any other platform. Since it's visual we are able to “tell the story” in a compelling way. Here is what we...

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