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An Effective Use of Flipboard – Using the App as a Blog

By Janette Speyer – Have you used Flipboard for blogging? Are you an influencer? Then, this article is for you. As many of you already know, I have been using this app for quite some time. — Mostly for curating articles and for branding client products. I am perpetually looking for new ways to make marketing more interesting.  So, I am trying the app as a blogging tool. I must clarify one thing first. Flipboard is not designed as WordPress or Medium application. It is more of a cur...

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Flipboard Magazine Tips to Build Brand Awareness & Drive Sales!

Note: As many of you already know, I am an avid Flipboard fan. I believe the app can revolutionize the way we sell and view brands online. Still, many people have not yet heard of a Flipboard Magazine!!! In the next few articles, I will show you how I use this powerful app for all aspects of your business. Our company adopted the app in 2014 and has been using it to market our client’s products and services. For those of you getting started, you can find a tour of the app in this magazine:...

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Build Your Business Using Flipboard Magazines

There are use many applications for businesses out there. This can be overwhelming! Where do you begin to sort through the chaos? When you run a business, days are long and time is non-existent. But, if you had to focus on that one single thing that will drive your business what would it be? SALES!!!! Yes, I know this is obvious, but that simple little word has many components. How do you put all those elements into one convincing presentation? One that will close that deal? In our PR an...

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Refining Your Sales Pitch with A Flipboard Magazine!

As I was going over a monthly report with a client, I suggested that they take a closer look at the hot new app: Flipboard. “I only have one question for you?” he said. “How can I use this “Flipboard Magazine” to sell my products and services?” The short answer is Flipboard is so versatile, you can even use it to fix the kitchen sink! The long answer… it’s a powerful selling tool. Surprisingly, many of my clients feel more comfortable with traditional media. Even with all...

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Traditional and Digital Marketing — the “Social” Divide

I had the pleasure of participating in a Blab chat (#socialchat) with top media influencers Andreea Cojocariu, Alan K’Nect and Michelle Stinson Ross. We discussed the “Marketing of Now: Traditional and Digital Marketing." Social has been around for the better part of 10 years now. But are we any closer to integrating traditional and digital marketing for seamless results? In my opinion there still is a gap between traditional and digital marketing with one of the main reasons being fin...

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